Brett T. Saso, Sr.
CEO Live.2.100, Inc d.b.a. Retirement Architecture
What was Brett’s driving force in creating Retirement Architecture? Here is a worst-case scenario history that may help.
Brett grew up in the Mid-Hudson Valley region of New York. He decided to pursue a career in the newly evolving modular home industry. The Mid-Hudson region, which was also the manufacturing center of IBM (largest employer in the area at the time), presented a great opportunity for middle class real estate development. IBM was growing and they paid their employees well.
Targeting the IBM workforce, Brett quickly became one of the area leaders in the modular home construction business. Business was good and growing into the early 90s. Brett started developing land in a targeted zone between Poughkeepsie and Kingston, NY both of which had large IBM plants. With a multi-lot subdivision ready, IBM unexpectedly announced the closure of its Kingston plant and the consolidation of their Mid-Hudson workforce; 12,000 jobs were eliminated or transferred out of the state. This created a local real estate collapse - Brett ended up losing everything. Brett often says, “it doesn't matter how hard you work, there will always be something that can blindside you and take it all away!" It took Brett years to rebuild his life.
Today, Brett is helping his fellow "Baby Boomers" prepare for their own blindside. One that could destroy their retirement dreams. He believes a massive financial disaster is in the makings and should it happen, baby boomers will not have the time to recover. Not wanting to be considered an alarmist, he felt the bast way to help people is through awareness. With his construction background, the idea of using blueprints to expose what a financial “Worst-Case Scenario” would do to a retirement plan would be the best way to get the masses to make the worst-case scenario part of the retirement planning process. Today, more than 20,000 people a month are being introduce to their Worst-Case Scenario and how they can reduce their exposure should it come to fruition.